I haven't mentioned it for some time (see September 2007's "HP's Smart Web Printing Reviewed in WSJ"), but HP (NYSE HPQ) has been recently touting their Web printing tool, now as a way to "Stop wasting paper & ink with Smart Web Printing". I saw this headline in their latest emailed "HP Technology at Work Newsletter".
Here are a few observations from me. First, I'm glad to see HP's hanging in there with this latest version (circa 2007) of a Web printing tool. Second, I'm glad to see them adapt its positioning, and somewhat ironically noting that the original idea was to promote "more" printing by making Web printing more accessible to users, but now is a part of their "Green" message on printing less.
And last, even though the Web print utility "works on both ink and laser printers" it must have been an inkjet type who wrote that headline about saving ink!
Note: this is a revised post. See "Clarifying HP's (NYSE HPQ) Smart Web Printing browser support".