In news so fresh it's not even up on the HP (NYSE HPQ) news site yet, HP has announced it will acquire Logoworks, a web design firm that serves small businesses. This is one that hits particularly close to home -- while still employed at HP, and going along with an HP colleague who has since become a good friend, I led the very first "mission" into Lindon UT to visit the nascent company. That visit developed into a strategic alliance and now an acquisition. We'd originally read about them in Forbes (thanks SG), which we found out later was a press connection they made with the help of Guy Kawasaki!
See HP Newsroom for the official release, now available.
See HP Newsroom for the official release, now available.
Comments
Interesting here is what HP's plans are for LW. They are essentially an outsourced design company...where is HP going with this? Looks like a tie to their In-House marketing effort, but it will be really interesting to see how HP integrates this acquisition into their go-to-market plans and support/services. Will there be future acquisition?
Shane Vaughan
www.balihoo.com