Xerox Announcement

Keeping the printer industry's excitement alive after Zink at Demo 2007 and Kodak (Eastman Kodak Company) in NYC, today Xerox has announced seven color printer, multi-function and fax products aimed at the growing Small and Medium Business (SMB) market.

The products are a mix of solid ink and color laser, with the lowest-priced among them, the Phaser 6180 color laser printer at $499, well above the $299 "entry" point for color lasers established in 2006 by Samsung, Konica Minolta, and HP, and as discussed at the Lyra Imaging Symposium two weeks ago. The printer, with speed ratings of 20 ppm for color and 26 ppm for monochrome, is in a different (higher) performance class than the other three vendors' entry-level products, at 17/4, 20/5, and 8/8, for the Samsung, KM, and HP (NYSE HPQ) machines, respectively.

Comments

Anonymous said…
It will be interesting to see how the cost of operation shakes out for these devices. Traditionally, the lower the cost of the device, the higher the cost of the consumables. The Phaser product line has tended to be the highest cost of operation of most of the printing devices on the market.