Saturday, August 16, 2008

Livescribe Pulse Smartpen -- check your Target ad!

I blogged about the Livescribe Pulse Smartpen when I saw it at Demo 2008 in January (see "A Demo 2008 Desert Delight"). I've been due to revisit the topic, with their initial shipments in the Spring and then some interesting reviews and other bloggers taking on the topic. For example, see the Demo blog post by Mary A.C. Fallon, "Livescribe kicks off national retailing of its audio-recording pen", which includes the news that Target is now one of Livescribe's retail outlets. Mary's excellent piece even includes this on the "print-your-own" capability, which has been of most interest here as well:

Early reviews of the Livescribe Pulse complained it can't record handwriting on any kind of paper. Livescribe will offer free "print-your-own" dot paper from its Web site later this year. "We're not trying to squeeze people on the paper," [Livescribe Marketing Director Eric] Petitt said. "It's critical that our price points are comparable to the paper you're already buying."


Now word has it (thanks Livescribe CEO Jim Marggraff and LinkedIn) that Target's Sunday newspaper insert (that's August 17th) will include the Livescribe Pulse Smartpen, as part of their back-to-school season ad. Take a look!

1 comment:

Ryan Johnson said...

I’ve read your blog post of the Pulse smartpen and wanted to share some new commercial and demo videos that we just uploaded to the Livescribe YouTube channel: http://www.youtube.com/user/nevermissaword

From now until 12/31/08, you can get 5% off a Pulse smartpen at www.livescribe.com by using SCRIBE5A50 at checkout. Thanks, and enjoy the videos!