Friday, September 14, 2007

Meet me at the Wal-Mart!

Earlier this week, Eastman Kodak Company announced a big expansion in distribution for their EasyShare 5100 All-in-One printer products at 2,600 Wal-Mart stores in the US.

Going back to early 2007
, the 5100 (and its siblings) is the purported industry-changing "cheap ink" product that started in the Spring with distribution only in BestBuy stores and online, and then expanded to include Office Depot stores during the summer. (See the press release for international distribution details.)

They're even offering a special introductory deal. Wal-Mart shoppers will receive "three additional high-yield, 5-ink color cartridges (a $45 value)" with the purchase of a $129.99 EasyShare 5100. I'll have to get to my local Wal-Mart this weekend, and I'll take a look for Dell products while I'm there!

1 comment:

Cornpoppy said...

Jim - Tom from Kodak here. Thanks for the mention. We are excited about the continued progress we are making with our disruptive inkjet entry and the positive reactions we are getting from our customers! - tom