March
2016 Observations
Hunting
for Printers on Product Hunt
As an
early adopter, at least across many product categories, I enjoy keeping my eyes
and ears open to find out what's new in the world. This includes the printing
and imaging industry, the focus of my professional interests for the majority
of my career, and also encompasses the broader tech world. And just about every
day, that means a perusal of Product Hunt is part of my routine. Both
fun-loving (see their Glass-wearing mascot above) and comprehensive, it is an
increasingly popular website for many, it has grown into being one of my
favorites too. Product Hunt offers a daily
refresh of a wide-ranging selection of tech innovations, with links to the
products/solutions as well as offering readers the opportunity to “upvote” and
comment, oftentimes in the form of dialog with the developers.
Scanning Product Hunt
Turtle Mail is a recent Product Hunt find that took me back to similar solutions |
“Product Hunt surfaces the best new stuff, everyday. It’s a place for people to share and geek out about their next favorite thing.”
But unlike the spring blooms of late March and early
April, this is not to say printing and printers are busting out all over
Product Hunt! The site has evolved quickly since I’ve been a regular, and just last
week, "Topics" were introduced, where
typical Product Hunt entries (see example above) are grouped under 300
different subject areas. The sample screen shot for
Turtle Mail, a “WiFi-connected
printer for parents to send messages to kids”, shows it is included under four
topics (lower right of the screen shot), “iPhone”, “Email”, “Hardware” and
“Wi-Fi”, all included among the 300. The fact that nothing like “Printers” was
designated as a topic gives an idea that printing is not necessarily
top-of-mind (that’s with the exception of “3D printing”, which is an included
topic, as are “Fonts” and “Typography”, in the close-but-no-cigar category.)
The
aforementioned Turtle Mail is one example of a recent discovery, found via my
daily scan, and it proved stimulating. (A Product Hunt Chrome Extension I have installed
means every time I open a new tab in my browser, the day’s Product Hunt
entries come up, meaning it’s pretty hard to avoid!) Having been reminded again
in the last few years of seeing the world through the eyes of small children
(grand-parenthood will do that), I couldn’t help but be intrigued. It also takes
me back to Observations and a multi-part series I started in October 2008 (see
“Observations: Sharp-Eyed Hard-Copy Marketers Help the Aging”) highlighting two products where hard copy served as the
communications medium with the oldest, rather than the youngest family members.
Turtle Mail could be worthy of a future dedicated post, as well.
Searching Product Hunt
A search on "printer" brought up a Top Three I can relate to, all in different ways |
The next
one down the list is Printerest. This solution for Pinterest Printing made it
to my blog just this week, as
the most recent in a long series of “(blank) Printing” posts that go back to “iPhone
Printing” in 2007. It’s an interesting Chrome Extension that includes an even
more interesting development story, recounted by the developer in a Mediumstory. Definitely discussion fodder for my students next time I
teach “Product Design and Development.”
The third
brings along a bit of a sad story, and points to a somewhat universal social
media issue of handling the presence of the recently passed, both people and
products. That number three on the list is Little Printer, chronicled here on
many occasions (starting with “February 2012 Observations, Lessons from theLittle Printer That Went Viral”),but pulled from the market in September, 2014. It
continues to be listed on Product Hunt, though in its comments section, the
shut-down of Little Printer is noted.
Looking ahead
It’s not just the small companies and start-ups who
get space in Product Hunt, I should add. Coverage of offerings from industry
mainstays is included as well, but on a sporadic basis. As the ideas to be
included come in from readers, I feel a responsibility to submit nominations
for inclusion, as I see industry innovations pop up. And I will keep doing my
Product Hunting, and enjoying it! Just the collection of my thoughts for this
post has me thinking ahead to some future profiles. So watch this space!
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